Surviving the abyss4/14/2024 But I can speak to the livelihood issue because I’ve survived four very troubled economic times, kept earning a comfortable income and emerged stronger from them. I will leave the health risk issue to the thought leaders in the health field. Top management at professional services, software, financial and other B2B companies, which have invested heavily in thought leadership, will soon decide whether they’re spending too much. ![]() The thought leadership profession – a booming trade over the last decade that helped individuals and organizations flourish by capturing and marketing their expertise – is not exempt from this worry. But the second issue for adults of all ages and professions is economic: Will my business or my job survive the downturn ahead? ![]() All of us, especially people like me in their mid-60s, are realizing that we may fall victim to a disease without a cure.
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